What is a Combined Campaign?
- A number of umbrella fundraising organizations ("partners) jointly
solicit your employees.
- One campaign, one set of volunteer coordinators and solicitors,
one kick-off, one report of results.
- Single pledge card and a single set of materials per employee
describing the participating partners.
- Deductions are sent directly from each paycheck to the
partner with no third party involvement.
- Partners reflect diverse interests and life experiences of employees.
Combined Campaigns are fast becoming the wave of the future in
workplace giving. They provide a wide range of giving options for
giving in a cost efficient manner. And they are easy to administer.
Why a Combined Campaign?
Workplace campaigns are the most cost-effective way of raising
funds from a large population of individuals. Because individuals
are three to five times more generous when they give through their
paycheck, and because employees do most of the solicitaion and collection,
workplace giving represents a much needed slice of the fundraising
pie.
The combined campaign provides employees with greater choice in
how to allocate their charitable dollars, and allows the full range
of nonprofits to benefit from workplace solicitation and payroll
deductions. And it's simple to administer.
Companies that adopt the combined campaign format are finding that
employees like having a choice among the United Way, its Donor Choice/Specific
Care program, and other fundraising organizations. And they are
learning that the change is easy to make. With one single campaign
and one set of materials, companies are opening up worlds of choice
for employees.
For information about starting a combined campaign at your company,
contact Sandra Carr at the Center for Responsible Funding at (215)
925-6140 or e-mail her at scarr@responsiblefunding.org.
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